YES, IT'S HERE!
A mix of pastel goth and rock festival vibes, that's how we would describe our new PARADISE LOST Collection. Many new, super cool items have been added to our shop, including T-Shirts, Tank Tops, Bandanas, Denim Jackets, Handbags and of course Jewelry.
As always, a lot of blood, sweat and tears went into everything ... well, it wasn't that dramatic after all, but months of time and a lot of hard work, both in the design and the production process. Of course, everything is printed and adorned by hand and the pastel tones are even hand-dyed. I hope you find some new favorites 🖤
We also dreamed up and created a super cool campaign for this collection: On a weather-wise wild day in August, we set up a pink heart pool near quarries in basically the cement desert, because why not ?! We had the best time and I am suuuuuper grateful to everyone in our small team for the great work and support: Sarah our super cool model, Kim for her hair / MUA skills and my sister Christin, who has supported me again and again over the past few months. Hope you like what came out 🖤