THE STORY
FEMININE & ALTERNATIVE
Forever Rock'n Roll with fine details
BY US FOR US
For everyone who loves our designs
LOVE IN EVERY DETAIL
No step without creativity & passion
Pour la Rebelle { puʀ la ʀəbɛl }: For the rebel
Striking black & white, with a romantic yet rebellious rock 'n' roll vibe. Inspired by art, music and the culture of this and past generations. Pour la Rebelle® was born out of Andrea's passion as an independent fashion, jewelry & lifestyle label in Germany, obsessed with rocking the superficial and boring fashion scene. What you won't find here is ordinary shit! Everything is designed with an insane attention to detail and quality. Dreamed, printed, refined and customized by hand in our creative studio in Germany (to rock music). Every favorite piece is made ONLY for our rebels, who are not fake beauties, but full of dreams and fire. They breathe passion like it were air.
owner & designer
HI! I AM ANDREA
My creative path began when I could barely walk, but still wanted to "beautify" furniture and walls with lipstick (much to the delight of my parents, of course). 10 years later, I spent all my pocket money on Vogue magazines and spent my free time on art and design, studying classic fashion design. But classic didn't suit me (who would have thought), so I followed my heart and started my career as a creative entrepreneur with businesses in Europe and the USA straight after school, which brings you and me here, to Pour la Rebelle.
My passion is to design favorite pieces for us, to lose myself in details to make EVERYTHING perfect and to do this 1:1 with incredibly cool customers like you, who inspire me every day.
The Idea
THE INSPIRATION
I've always been looking for a beautiful ring that will remind me of that moment even after many years, for a cool T-shirt that I would love to live in every day (until it falls apart), for a great handbag that will accompany me to the ends of the earth. It's actually not that easy to find pieces where the design, quality, cut, material, etc. are right, so that you can still enjoy them even after years.
Did you know that almost 90% of all streetwear brands in Germany are founded and run by men? That almost no label gives you the opportunity to choose cool jewelry and matching accessories to go with your shirt to create a whole look? That's exactly what I wanted to change with Pour la Rebelle, in combination with a unique customer experience, because it's really important to me that each individual is special.
For many, many years I have collected inspiration from all over the world, tested it, bought it myself and worn it, so that with Pour la Rebelle I could offer us what I had been looking for for decades.
The Story
THE BEGINNING
Once the idea was crystal clear, we spent two years hunting for the best materials and testing hundreds of cuts and samples on different body types. Everything should be as perfect as possible for you right from the start.
On July 1st, 2020, Pour la Rebelle was officially founded , YEAY! There may have been a drink or two to celebrate the opening before the new studio and warehouse were equipped and furnished. We designed, manufactured and shot our launch collection and just 2 months later our own online shop was launched. It's crazy how quickly time has flown by! Since then, we have expanded our shop to include so many new favorite pieces and made thousands of customers happy.
With just as many ideas and dreams as when we started Pour la Rebelle, we are moving into the future - together with you . Follow our story on our Backtage blog.